Some confusion still exists with regards to what exactly strategic marketing is and the role it plays in organisations. This blog will explain all you need to know.
11 Jan 2019
Visual merchandising is an essential business technique which is prevalent in all industries today and it’s especially critical to the fashion business. Discover the importance of this marketing technique
21 Nov 2018
Digital transformation is taking place all around us and is a vital process for companies to survive. Today, we access everything on our phones and laptops instantly, thus, companies need to be flexible to keep up with demand and latest technology.
02 Nov 2018
You might have attended multiple weddings, birthday parties, fashion shows, business events, and fundraising events that have been exemplarily organised.
11 Oct 2018
Corporate finance principles largely influence the decision-making process of an organisation. While the basic role of corporate finance is to optimise shareholders’ short-term and long-term value, there are more layers to it. Let’s dig in more, to get a clear idea.
24 Sep 2018