Why Germany is the Ideal Destination for a Masters in Tourism and Hospitality Management

Choosing to study a master’s in Germany can be one of the best decisions you can make with both your career and personal ambitions in mind.

Germany is one of the most popular study destinations in the world due to the employment opportunities available to students and graduates, its strong economy and leading education system. Boasting thriving tourism and hospitality industries, Germany is also a great place to pursue a Master’s in Tourism and Hospitality Management.

Let’s explore why you should apply for a Master’s in Tourism and Hospitality Management in Germany today!

What is a Master’s in Tourism and Hospitality Management?

A Master’s in Tourism and Hospitality Management is a postgraduate degree that aims to provide professionals with a global skillset across some of the world’s fastest-growing industries.

The Master’s in Tourism and Hospitality Management is usually delivered over 18 months and covers core topics including, marketing planning, operational management, cross-cultural management and entrepreneurship.

After completing this programme, students will be able to apply management and business concepts to the tourism and hospitality industries and develop problem-solving and decision-making skills to enhance career prospects.

5 Reasons to Study a Master’s in Tourism and Hospitality Management in Germany

There are many benefits of studying in Germany. Below we have listed the top five reasons to study a Master’s in Tourism and Hospitality Management in Germany.

  • Booming tourism industry

As one of the most visited countries in Europe, Germany has a very healthy tourism industry, which feeds the country’s strong economy. With 16 distinctive states offering different experiences for domestic and international visitors, Germany welcomes tourists all year round. Germany is also very well-connected in terms of travel routes, facilitating easy access for tourists.

All this combined makes Germany a great place to study a Master’s in Tourism and Hospitality Management. Students can experience a thriving tourism industry and get an insight into how the country maintains its high numbers of tourists, attracting new visitors every year.

  • Dynamic hospitality industry

With a thriving tourism industry comes a strong hospitality industry. According to Statista, Germany recorded €20 billion in total revenue from tourist accommodation in 2021 and has seen hospitality revenue exceed pre-pandemic levels in recent years to demonstrate its strength in the hospitality sector.

Studying a Master’s in Tourism and Hospitality Management in Germany allows students to explore various hospitality market trends in the country, such as the influence of international brands in the market and the increasing number of leisure and business trips.

  • Diverse career opportunities

Thanks to the well-established tourism and hospitality industries, students who study a master’s in Germany can access a wide range of career and placement opportunities during and after their studies.

As well as internships and job placements, students can take advantage of superior networking opportunities in the industry, leading to exciting career prospects. One of the main benefits of studying in Germany is the country is home to many international and domestic hotel chains and travel companies, giving students valuable exposure to industry leaders.

  • Multicultural student experience

Being a global tourist hotspot, Germany attracts many tourists to its cities, adding to its cultural diversity. Germany’s international learning environment can help students develop a wider perspective of the global tourism and hospitality industries as well as enhance cross-cultural communication skills, which are valued by employers around the world.

The capital city of Germany, Berlin, is a melting pot of cultures, providing tourism and hospitality management students with a truly international study experience.

  • World-class education system

Germany’s reputation for academic excellence speaks for itself. With over 450,000 international students in Germany, the country’s world-class education system attracts students from around the world.

Those who choose to study a master’s in Germany are guaranteed a high-quality degree, which is respected by employers globally. Germany’s high academic standards ensure Master’s in Tourism and Hospitality Management students gain a solid foundation of knowledge and real-world experience to develop practical and theoretical skills.

Study a Master’s in Germany Today!

As you can see, Germany is a great place to pursue a Master’s in Tourism and Hospitality Management. If you are looking for a programme to help you develop strategic management skills in tourism and hospitality management, check out the Berlin School of Business and Innovation (BSBI).

BSBI’s MA in International Tourism, Hospitality and Event Management programme is delivered 100% at the school’s campus in Berlin, giving students access to state-of-the-art facilities during their studies.

Delivered over 18 months, the programme teaches students how to apply management and business concepts to the tourism, hospitality and event industries while exploring case studies and their real-world applications.

Experience the benefits of studying in Germany by pursuing the MA in International Tourism, Hospitality and Event Management at BSBI today. Learn more here.


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